We Are the Institute.

The Path to Purchase Institute is a global association serving the needs of retailers, brands and the entire ecosystem of solution providers along the path to purchase. Through a variety of platforms the Institute engages, informs and empowers its members and the industry at large. The Institute's mission: To foster best practices and a deeper understanding of all marketing efforts and touch-points that influence and culminate in purchase decisions at retail.

WE TEACH
We teach and we enable learning about all best practices for marketing along the entire path-to-purchase, culminating at retail. Through a variety of different platforms, we seek to accumulate, interpret and share news and information relevant to advancing the art and science of shopper marketing.

• •  Members-only website
• •  Shopper Marketing magazine
• •  Educational conferences like the Shopper Marketing Summit
• •  Trade shows and events like Shopper Marketing Expo, StratConn Business Meetings and League of Leaders
• •  Online education through the I-Seminar series
• •  Multiple e-newsletters

Take a tour of our unparalleled, robust online resource — the site you're visiting right now at www.p2pi.org. You'll get a glimpse into the largest collection of shopper marketing information including daily field reports, extensive retailer profiles, the largest collection of searchable images and promotional content, research reports and case studies.

We help people learn. We are our industry's teachers. We are the Institute. Join us today.

Questions? Contact us.