Published 12 times a year, Shopper Marketing serves the news and product information needs of buyers and users of in-store displays, signs and fixtures. Every month, it informs readers of the news, trends, and events that shape the use of P-O-P and the impact and effectiveness of in-store marketing.

Published 6 times a year, P-O-P Design serves the news and product information needs of producers and designers of in-store displays, signs and fixtures. Each issue features the latest trends and technologies vital to building and designing successful in-store merchandising.
It is the ONLY publication that meets the sourcing
needs of the P-O-P industry.

The In-Store Marketing Institute presents the official P-O-P Buyers Guide, a comprehensive resource for displays, materials, services and vendors. We have combined the resources of P-O-P Times magazine, P-O-P Design magazine, and the P-O-P Shows to bring product and contact information for over 500 companies to your fingertips.

The In-Store Marketing Institute announces the publication of Winning at Retail: Insights from 35 Years of Packaging & Shopper Research by Scott Young, president, Perception Research Services. Winning At Retail shares insights, case studies and lessons learned from thousands of studies conducted by Perception Research Services, the leading company in packaging and shopper marketing research. Download an order form to order a copy of the book for $29.95 each plus tax and shipping.

 

This monthly e-mail newsletter highlights new content added to the Institute's website, including research, audio-enabled presentations, image galleries and trends articles. The Institute also sends out periodic Newswires of current campaigns at retail and Spotlights that recap some of the most popular articles on the Institute website. Contact us to subscribe.