May 9 - Hershey Co. is staging an on-pack continuity program dangling free movie tickets.

May 6 - Crime did not always pay in last week's videogame release battle.

As new pet products proliferate, brands are forced to fight for space and shoppers in stores.

Sustainable 'green' packaging has become a dominant trend in packaging design.

Information Resources Inc.'s annual report showcases the year's most successful new brands.

Retailers are researching their guests like never before, and CPG brands are expected to tailor displays to these specific shopper profiles.

The Institute's Peter Breen uses examples from the 2008 Super Bowl to examine the wide range of tactics marketers have at their disposal when preparing themed sports tie-ins, including official sponsorship, secondary ties, piggybacking, and generic 'big game' marketing.

Proteus' Bill Sterling and Paul Metaxatos discuss how quality design can thrive within the big box world despite continual pressures to reduce costs and increase margins.